Gym marketing software

Marketing tools built for gyms and studios

Attract new members, keep them engaged, and grow your business. Email campaigns, automated follow-ups, and lead management - all in one place.

1club gym marketing software dashboard with email campaigns, SMS, and lead management tools

What are gym marketing tools?

Gym marketing tools help fitness businesses attract and retain members through automated email, SMS, and targeted campaigns. Everything syncs with your member data, so you manage marketing from one dashboard instead of juggling multiple platforms.

Marketing tools for gyms include email campaigns, SMS messaging, automated workflows, lead management, and re-engagement features - everything to fill classes and keep members coming back.

Attract

Join the 1club Sports Network

Your gym automatically appears on the 1club Sports Network, where people actively search for fitness, sports, and wellness activities near them. More visibility, more bookings - without spending time or money on marketing.

Gym listed on 1club Sports Network marketplace showing increased visibility to local fitness seekers

Attract

Dynamic pricing that maximizes revenue

You decide the rules, AI does the work. Define off-peak discounts for slow afternoons, premium rates for busy evenings, and tiered pricing based on demand. First 10 spots at €10, next 10 at €12 - prices adjust automatically as bookings come in. Fill empty slots, maximize peak hours, and zero manual price changes.


AI-powered dynamic pricing system adjusting gym class rates based on demand and time slots

Engage & Convert

Send personalized communication

Turn website visitors into paying members with automated email and SMS campaigns. Welcome new sign-ups, follow up with trial attendees, and send targeted promotions - all triggered by member behavior, no manual work required.

Automated email and SMS campaigns sending personalized messages to gym leads and members

Engage & Convert

AI assistant that never clocks out

Our AI-powered response agent answers client questions instantly - day or night. It books classes, schedules appointments, and handles common inquiries automatically. Your clients get immediate help, and you spend zero time on routine questions.

AI chatbot assistant answering client questions and booking gym classes automatically 24/7

Engage & Convert

Manage leads in one pipeline

Track every lead from first contact to paying member. See who's interested, who needs follow-up, and who's ready to join. Your entire sales process in one dashboard, configured for how your business actually works.

Lead management dashboard tracking prospects from first contact to gym membership conversion

Engage & Convert

Send campaigns that actually convert

Turn website visitors into paying members with automated email and SMS campaigns. Welcome new sign-ups, follow up with trial attendees, and send targeted promotions - all triggered by member behavior, no manual work required.


Gym marketing campaign results showing conversion rates from email and SMS outreach

Retain

Engage loyal and past clients

Celebrate key milestones with automated thank-you messages, early access, or exclusive perks. Automatically send win-back messages when clients miss appointments or haven’t visited in a while - so you can re-engage them and keep your schedule full.


Automated retention campaigns sending win-back messages and milestone celebrations to gym clients

Retain

Get your own branded app

Clients can book, buy, and manage their memberships, all from your custom mobile app. With your brand front and center, you’ll build loyalty and boost repeat visits, without the hassle of custom app development.


Custom branded mobile app for gym showing class bookings, membership management, and client portal

Try 1club now

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FAQ - gym marketing tools